The Sunday Mail
The country’s biggest media company, Zimbabwe Newspapers, has been recognised for its cancer advocacy work and named the Megafest Best Socially Responsible Organisation 2018.
The award comes at the back of the company’s annual Cancer Power Walk which early this month spread from the traditional Harare to Bulawayo and Mutare. Although the campaign is largely an advocacy platform whose major objective is to raise awareness, it also seeks to raise funds for cancer programmes run by Island Hospice and Healthcare.
lsland Hospice and Healthcare is Zimpapers’ technical partner in its cancer initiative.
Last year, the media group donated over $10 000 to Island Hospice after the walk.
This year, more than 2 000 people participated in the cancer campaign, which included a 5km walk and an hour of Zumba. The event was also characterised by voluntary blood pressure and diabetes checks as well as breast cancer screening.
In accepting the award, Zimpapers group public relations and corporate affairs manager, Ms Beatrice Tonhodzayi said the media company dedicates the award to Zimbabweans.
“All the men, women and children who joined us from across the three cities to walk for the cancer cause are the real winners.
“All those who walked in memory of their loved ones who passed on as a result of cancer, the corporate partners who sponsored us as well as the individuals who donated and are championing these issues in the community are winners.
“This award is dedicated to the people who have cancer and are living through its realities.
“It is for those who are going for screening early and regularly and all those who are making a difference in some way.
“It is for the service providers who are working with cancer patients as well as cancer survivors.
“This cause is ours together, for we are all affected in one way or another,” she said.
Cancer is now the number one killer in Zimbabwe.
According to the Cancer Registry, the most fatal of the cancers include cervical and breast cancer, followed by Kaposi sarcoma and prostate cancer.
Ms Tonhodzayi applauded Megafest for recognizing Zimpapers’ efforts in raising cancer awareness, adding that the Group will continue to play its part in raising awareness on the need for people to adopt healthier lifestyles.
She said the Group has adopted cancer as an area of social responsibility since 2016 to contribute to the health and wellbeing of communities in which it operates.
Sponsors of this year’s Cancer Power Walk included Homelink Finance, FBC Bank, Megafest Holdings, Cimas, Medirite Healthcare, Beta Holdings, First Mutual Health, Corporate24 Hospital Group, TangandaTea-Tingamira, Manicaland Motoring club,Ngoda Granites and Zimbabwe National Family Planning Council.